Privacy Policy
Introduction
This Privacy Policy outlines how your personal information is collected, used, and shared when you visit or make a purchase from Stellar Gel's website (hereafter referred to as the “Site”).
Personal Information We Collect
Upon visiting the Site, we automatically gather certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. Furthermore, as you navigate through the Site, we collect details about the web pages or products you view, the websites or search terms that directed you to the Site, and how you interact with the Site. This automatically-collected information is termed “Device Information.”
We employ the following technologies to collect Device Information:
- Cookies: These are data files placed on your device or computer that usually contain an anonymous unique identifier. For more details on cookies and how to disable them, visit http://www.allaboutcookies.org.
- Log files: These track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web beacons, tags, and pixels: These are electronic files used to record information on how you browse the Site.
When you make a purchase or attempt a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We might also collaborate with third-party vendors to collect payment information on your behalf. This information is referred to as “Order Information.”
“Personal Information” in this Privacy Policy refers to both Device Information and Order Information.
How We Use Your Personal Information
We generally use the Order Information collected to fulfill orders placed through the Site (this includes processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, this Order Information is used to:
- Communicate with you;
- Screen orders for potential risk or fraud; and
- Provide you with information or advertising related to our products or services in line with the preferences you have shared with us.
We use the Device Information to help screen for potential risk and fraud (particularly, your IP address) and more broadly to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and assessing the success of our marketing and advertising campaigns).
Sharing Your Personal Information
We share your Personal Information with third parties to help us use it as described above. For instance, we use Shopify to power our online store—you can read more about how Shopify uses your Personal Information here. Google Analytics helps us understand how our customers use the Site—you can read more about how Google uses your Personal Information here, and you can also opt-out of Google Analytics here.
Additionally, we may share your Personal Information to comply with applicable laws and regulations, respond to lawful requests for information we receive, or protect our rights.
Behavioral Advertising
As mentioned, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information on how targeted advertising works, visit the NAI’s educational page.
You can opt out of targeted advertising by visiting:
- FACEBOOK: https://www.facebook.com/settings/?tab=ads
- GOOGLE: https://www.google.com/settings/ads/anonymous
- BING: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
And, you can opt out of some services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do Not Track
Please note we do not alter our Site’s data collection and use practices when we detect a Do Not Track signal from your browser.
Your Rights
If you reside in Europe, you have the right to access personal information we hold about you and to request that your personal information be corrected, updated, or deleted. Please contact us if you wish to exercise this right.
Furthermore, we process information in order to fulfill contracts (e.g., if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Also, note that your information will be transferred outside of Europe, including to Canada and the United States.
Data Retention
We maintain your Order Information for our records unless and until you ask us to delete this information.
Minors
The Site is not intended for individuals under the age of 13.
Changes
We may update this privacy policy occasionally to reflect changes to our practices or for other operational, legal, or regulatory reasons.